Life's Too Short to Build Something Nobody Wants.

Turn Your Startup Idea Into a Real Business.

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Why 90% of Startups Fail

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Building in Isolation

You spend months building features you think customers want, only to discover they don't care about your solution.

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No Clear Validation Process

You're not sure if your idea is good, who your customers are, or how to systematically test your assumptions.

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Endless Pivoting

Without a framework, you're constantly changing direction based on gut feelings instead of real customer data.

Hi, I'm Ash Maurya
Creator of Lean Canvas & Author of Running Lean

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I'm the author of two bestselling books, Running Lean and Scaling Lean, the creator of the popular 1-page business modeling tool, Lean Canvas, and the curator of the Continuous Innovation Framework.

‍Learn more about me and my work.

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I'm also the founder of LEANSTACK - a Continuous Innovation Platform that helps accelerators and universities create more successful startups.

‍Learn more about LEANSTACK.